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Topic: Communitainment

Communitainment focuses on activities combine entertainment and community online, including writing reviews, joining online communities that share your interests and creating mash-ups, time spent on these entertainment activities and reasons to participate in community-related activities

year: country: vertical market:

$1495
June 2007

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Netpop | Play: Full Report



This report covers four key genres of entertainment - games, movies, music, and television and explores how broadband users act as both consumers and producers of entertainment online. With an ever-growing array of fan sites and online marketing vehicles, audience behaviors have shifted and millions of entertainment marketing dollars are...

$1295
July 2008

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Netpop | Play: Entertainment Content, Media & Devices in the Digital Age



With content no longer tethered to particular a medium, device or location, advertisers and business leaders cope with an increasingly complex web of consumer choices and behaviors. Devices proliferate, access is anywhere and content is set free to be enjoyed where ever and when ever… or so the story...

$1295
July 2008

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Netpop | Play: Online Entertainment and New Content Discovery



New and unexpected forms of content are now accessible across millions of websites, bringing expansive opportunities for personal choice and social interactions. This report zeroes-in on entertainment online, examining the content, sites and behaviors that shape how entertainment is experienced on the Web. Almost 1300 Netpop respondents (N=1284) answered...

$1195
July 2008

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Netpop | Play: Communitainment: The Social Side of Entertainment Online



This report zeroes in on the social interaction that takes place around the involvement of Broadbanders™ in entertainment activities. Almost 1300 Netpop respondents (N=1284) answered an expanded series of questions about their behaviors and attitudes around various types of entertainment content, including how they communicate and share their views and...

$595
December 2008

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Netpop | Connect: Social Networkers 2008



Netpop® trending data reveals social networking has grown 93 percent since 2006, with Facebook showing the greatest increase in regular users in that timeframe (500%). As people spend more time communicating online – particularly in grim financial times – Netpop Research executives argue for greater experimentation in social media...

$499
April 2012

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Netpop | Connect: Social Media Madness U.S. 2012



Some love it. Some hate it. Many are reluctant addicts. Others are admittedly hooked with no intention of breaking the habit. Facebook.

$495
June 2007

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Netpop | Play: Content Creation



Chat rooms and message boards have enabled online conversations and collaboration since the days of Web 1.0. Today, personal profiles, blogs, photo collections and audio and video streams can be created, shared and responded to with equal facility. Evaluating a list of different activities that could loosely be defined as...
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