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Topic: Communicating OnlineCommunicating online examines person-to-person communication by email, IM, text messaging, as well as more general communication through channels such as blogs, forums and chat rooms
$3495
November 2006
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By investigating the impact of the internet on key areas of people's lives, Netpop | Portraits uncovers the diversity within the broadband market and re-envisions the online population in its current context.
Netpop | Portraits is the first dedicated multivariate segmentation analysis of the US broadband population aged 13+ and offers... |
$1295
November 2006
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By virtue of the interactive features inherent in the Internet, Broadbanders are at the forefront of the modern marketplace. This report examines why Broadbanders are an influential segment of the population and the impact of their influence on shopping, advertising, brands and sites.
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$1195
July 2008
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This report zeroes in on the social interaction that takes place around the involvement of Broadbanders™ in entertainment activities. Almost 1300 Netpop respondents (N=1284) answered an expanded series of questions about their behaviors and attitudes around various types of entertainment content, including how they communicate and share their views and... |
$595
December 2008
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Netpop® trending data reveals social networking has grown 93 percent since 2006, with Facebook showing the greatest increase in regular users in that timeframe (500%). As people spend more time communicating online – particularly in grim financial times – Netpop Research executives argue for greater experimentation in social media... |
$499
April 2012
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Some love it. Some hate it. Many are reluctant addicts. Others are admittedly hooked with no intention of breaking the habit. Facebook. |
$495
March 2009
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The impact of social media is just beginning. Market trends and customer opinion are being shaped by end users more rapidly and with greater impact on business than ever before. Netpop | Connect: Media Shifts to Social, a new report from Netpop Research, provides important insights into social media... |
$495
April 2009
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Mobile internet access increased by 36% in the U.S. last year, but the number of Americans who connect to the mobile web is still relatively low – 18 million age 13 and older. In China, more than 100 million age 13 and older connect to the web via mobile devices.... |
$295
August 2009
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Netpop | Nations: “The Great Social Wall of China” uncovers the demographics and usage behaviors of Chinese netizens, including participation in social media and its influence on purchase decisions.
The report includes:
Demographic profile of China and U.S. broadband users
Internet penetration in China by geography
Device of choice for Internet access
Online activities and... |
$295
February 2011
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This report is part of a series that examines important 2011 themes surrounding social media, including privacy, motivations, and social marketing.
Social media dominates in China, with over nine in 10 Chinese netizens participating in at least one social media activity. As in the U.S., micro-blogging is the shooting star with... |
1 credit
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Do you know that 90% of Broadbanders send email regularly and 62% watch television (US 2006) regularly? Do you know how many people they connect with regularly online? Are blogs and forums as popular as some might have you believe? Like a map, this Netpop Guide points... |
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